is co-living the answer for india

Is Co-living the answer for India?

is co-living the answer for india

Is Co-living the answer for India?

Sameer Singh
CEO, Woke Life
52.5 % of India's population belongs to the Gen Z and Millennials generations with an average age of 25. Most of India’s youth need to move to metropolitan cities in order to get access to specialised education or lucrative jobs, and this very large working and student class requires housing solutions to suit their upwardly mobile needs. Today’s young individuals (21 to 33 years in age), are very distinctive in their tastes and preferences. Research shows that they change jobs as often as every three years because they are constantly on the look out for the best life and experiences.

So what exactly are today's youth in search of when it comes to their housing needs? They prefer to live close to their workplaces and do not want to compromise on their work-life balance. In fact, to save on their commute they are even willing to move out of their familial homes. Data suggests the youth mind-sets today is very different from their predecessors—they prefer to share their assets and are not quick in wanting to own a property or get married at an early age. They are focussed on their education and are extremely career oriented. So if a lucrative job opportunity comes in their path they will not hesitate in choosing to relocate to another city.

It is quickly becoming apparent that young professionals, digital nomads, freelancers, and post graduate students are the prime candidates for Co-living solutions. But what are they looking for when they set out in search of a new home? Instead of dealing with brokers and middlemen and scouring the city for days they would rather see a space online and finalise on the space quickly. An ideal living solution for them will be a modern apartment that is in close proximity to their workplaces, one that preferably offers all the conveniences without the hassles of housekeeping and maintenance.

Woke Life is poised to be the leader in the Co-living solutions space. The company's intention is to offer a nurturing environment for both your residential needs and networking opportunities. Woke Life is the perfect one-stop solution for all your Co-living needs. With properties located across five metropolitan cities in prime locations, it offers flexibility and ease in renting spaces. The company is founded by professionals who have over 40 years of combined experience in the hospitality sector. Woke Life’s spaces offer all the modern conveniences and are ready-to-move in at a moment’s notice. The homes are fully-furnished, have WiFi and will whisk away all your housekeeping hassles. The plug and play environment is a key feature. At Woke Life you can be assured of both your privacy and security. You will have complete autonomy on your entry and exit to the buildings as well as over your visitors. The Woke Life app offers an e-concierge service that is ever-ready to meet all your needs and will help solve any and all problems you may have. You will also be easily connected to apps like Swiggy, Bookmyshow and Uber for your convenience.

If you choose to reside in a Woke Life property you can expect more than just a perfect home. In the future they will be launching a Learners Club that will offer online as well as offline exchange of knowledge and experiences and even host interactive events and get-togethers. New to town and looking for suggestions on food haunts in your vicinity, latest movies to watch and interesting activities taking place around you? They've got you covered. In keeping with the tech-forward environment Woke Life offers an e-helper service, which is an online helper especially there to help with all your maintenance needs, equip you with crucial information, assist in your transportation requirements, provide you with food and cater to all your complaints. There will even be an interactive forum to raise your issues and track their resolutions. Woke Life's aim is to offer you the best living environment and experiences possible. The rooms are Alexa-enabled for smart remote access to your door locks and room devices, you will get alerts for sounds and visitors, you will have access to daily housekeeping and for your personal needs there is a vending store/machine on the premises. There will be a doctor on-call for all medical emergencies and the staff is trained in basic first-aid.

The living and working environment in 2020 has taken an unprecedented U-turn. This pandemic has caused major upheaval in all our lives and made us re-evaluate our priorities towards both our work and personal life. Our living conditions now need to focus not just on security but also need to prioritise on health and hygiene. Woke Life properties are Corona-ready. They are taking the highest precautions possible to prevent any viral infections. Thorough disinfection of all surfaces will be done twice a day with hospital-grade disinfectants. Daily checks of staff members for temperature and symptoms will done along with spot checks and periodic blood tests. An entire protocol has been set up to identify and contain infections by immediately isolating suspected cases. To ensure the highest quality of hygiene is maintained contact-less mechanisms are already in place. Frequent and immediate cleaning of high-touch areas as well as sanitizers in all public areas are already a part of their daily process. We are not going back to the way things were pre-2020. The world needs to be reinvented and constantly prepared so that we never face a global crisis of this proportion ever again. The time is primed for living spaces where co-habiting is the new normal for individuals of all ages whether they are Millennials or Baby Boomers and Woke Life will provide the perfect solution for your living needs.

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Sameer Singh: sameer@woke-life.com
Ikshit Arora: ikshit@woke-life.com